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01. Insightful Glints
A single word can resonate deeply and has a lot of power. Group it with others, and you can evoke a more profound thought. Below you’ll see our thoughts around what it takes to be successful in branding, advertising, and marketing portrayed through blogs and discussions on “The Glint Standard” episodes. You’ll also learn about advertising news and find information on awards and recognitions. Whether online or off, we are all about cultivating and maintaining relationships. We would love to collaborate with you!
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02. blog
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Can Apple Thrive Without Steve Jobs?
Mr. Jobs announced today he’s stepping down from day-to-day management of Apple until June while he copes with a health problem he called “more complicated than I originally thought…”
DMI Technologies, Inc.
Glint Advertising has partnered with DMI Technologies, Inc. to develop marketing sales sheets to help define many of the services DMI provides. The sales materials will give DMI a confident and professional appearance along with detailed explanations of services…
Patty Marshall is Appointed to Super Bowl XLV Comittee
Glint Advertising’s Vice President and Partner, Patty Marshall, has been appointed to the Super Bowl XLV Host Committee. The Host Committee is composed of North Texas business, civic, cultural, education and religious leaders and will help plan the events to comprise North Texas’ first ever Super Bowl experience…
Super Bowl Ads for 2009
Super Bowl regulars like FedEx Corp., Garmin Ltd., Salesgenie.com and General Motors Corp. are sitting out this year’s football championship, to be held Feb. 1 in Tampa, Fla. But NBC says it is negotiating with other potential advertisers for the eight 30-second advertising spots that remain open…
Newspaper Ad Revenue Falls Nearly $2 Billion
Newspaper ad revenue fell almost $2 billion in the third quarter for a record 18.1% decline, according to new statistics from the Newspaper Association of America…
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The Client-Agency Relationship - The Glint Standard Podcast
Jonathan and Erayne sit down and discuss exactly how to handle client-agency relationships. Let us know in the comments what...
The Essentials of a Social Media Strategy - The Glint Standard Podcast
Miriam and Tori sat down to talk about the essentials for a good social media strategy. Let us know what...
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052. facebook
Today is all about YOU. In the hustle and bustle of business, it's easy to forget that the best investment you can make is in yourself. 💼✨
Here are a few ways to incorporate self-care into your busy life:
Digital Detox: Step away from the screens and give your eyes a break. 📵
Mindfulness Moments: A few minutes of meditation can work wonders. 🧘♀️
Work-Life Balance: Remember, emails can wait—your mental health can't. ⚖️
🔑 Glint Insight: A well-rested mind is a creative powerhouse. When you take care of yourself, you're not just improving your health, you're boosting your productivity and creativity too! 💡
So, take a deep breath, relax, and let's toast to self-care. 🥂 Your future self will thank you.
#InternationalSelfCareDay #SelfCare #DigitalDetox #Mindfulness #WorkLifeBalance #GlintInsights #GlintAdvertising #YourBrandInspired
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📊✨ Embrace data with curiosity and open-mindedness! Instead of seeking data that only confirms your ideas, approach it as a discovery tool. Let it reveal new insights and perspectives, even if it challenges you.
🔍 Stay open to unexpected insights and be ready to pivot based on what the data reveals. Balance data-driven decisions with creative thinking for more effective marketing strategies.
🔑 Key steps:
Check your assumptions
Listen genuinely to the data
Let data guide your creative strategies
Data is a crucial partner in the creative process. Stay curious, adaptable, and ready to innovate! 🚀
Credit: LinkedIn/Motion (Creative Analytics)
#marketing #DataDriven #creativestrategy #Innovation #marketinglife #DigitalMarketing #MarketingInsights #marketingtips #Analytics #glintadvertising
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0 CommentsComment on Facebook
Do you know what your North Star is?
No? No worries. Your North Star metric is the key measurement your business should track because it directly aligns with your overall goals.
Boost your Instagram marketing performance by focusing on the metrics that truly matter. Here are the top metrics to track:
1️⃣ Follower Growth Rate
2️⃣ Reach and Reach Rate
3️⃣ Engagements by Follower
4️⃣ Engagement by Reach
5️⃣ Website Traffic
6️⃣ External Link Taps (Posts)
7️⃣ Link Clicks (Stories)
8️⃣ Instagram Reel Shares
9️⃣ Finding Your North Star Metric
Tracking the right metrics can refine your strategy, optimize your content, and ensure your efforts contribute to your overall business goals. Remember, it's about quality over quantity—engagement and meaningful interactions matter most.
#Metrics #SocialMediaStrategy #DigitalMarketing #FollowerGrowth #Reach #Engagement #WebsiteTraffic #LinkClicks #ReelShares #ContentStrategy #MarketingTips #BusinessGrowth #BrandEngagement #GlintAdvertising
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0 CommentsComment on Facebook
Emojis are more than just fun icons; they're a powerful tool to enhance your digital marketing strategy!
Here are a few tips to make the most out of emojis across different platforms:
💬 Adapt for Each Platform: Tailor your emoji use to match the conventions of each social media channel. What works on Instagram might not be as effective on LinkedIn!
📱 Test Across Devices: Emojis can look different on various devices. Always preview your content to ensure your message is displayed correctly.
🤝 Engage with Emojis: Encourage your followers to interact using emojis. It's a great way to boost engagement and build a community.
📧 Email Marketing: Sprinkle emojis into your email subject lines and content to catch your audience's eye and increase open rates.
Ready to level up your emoji game? Let's chat: glintadv.com/contact/
#WorldEmojiDay #Emojis #Marketing #DigitalStrategy #GlintAdvertising #GlintInsights
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1 CommentComment on Facebook
Don’t spend time second-guessing your branding; please allow us the opportunity to discuss ways Glint can strengthen your business. For us, a team effort produces the best measurable outcomes for our clients. We utilize our experience, research, and your knowledge to develop advertising concepts, research the appropriate target audience, and propose advertising mediums that generate the best return on investment.
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1 CommentComment on Facebook
So very true