Creating Valuable Content
Content is king. We hear this phrase repeatedly. Content is a big piece of advertising and marketing, but how do...
Building Awareness with Inbound Marketing
Most people know that marketing is essential for running a business. However, to get the customers you want, it’s imperative…
Revival of the Renaissance
The Renaissance catapulted the world out of medieval times and into the modern era. But technology and automation in the…
5 Reasons Your Business Needs A Blog
Blogging is one of the most influential tools on the Internet today. Used to share experiences and express opinions, blogs provide a way for people to express themselves and start conversations with others about things they're passionate about. Blogs also have a huge impact on purchasing decisions, as people will often turn to bloggers for reviews and opinions on products and services. But blogs arenβt just for sharing recipes and opinions on their latest make-up purchase. According to HubSpot, nearly 40% of U.S. companies use blogs for marketing purposes. This includes showcasing products, sharing important company updates, and providing knowledge in their realm of expertise, in order to raise brand awareness and strengthen brand reputation. (more…)