6 Predictive Signals of Consumer Behaviors
Anticipating change is one of a brand’s most valuable skills. Shama Hyder urges marketers to move past just data interpretation—the…
The Glint Standard: Marketing Maturity & Craft Beer Mastery
In the latest episode of The Glint Standard, host Jonathan welcomes Ryan Stewart of Parker County Brewing Company (PCBC) for…
Refreshing a Brand Without Losing Its Soul
Brands are not static; they must evolve as markets shift, consumer expectations change, and culture moves forward. But the real…
Hitting The Mark: Balancing Customization and Consumer Privacy
In today’s digital marketplace, personalization isn’t just a bonus; it’s an expectation. From targeted ads and curated product suggestions to…