5 Pinterest Marketing Tips You Can’t Ignore
Do you want to increase awareness of your business and drive traffic to your website? Have you thought about using Pinterest to market your brand online? (more…)
4 Steps To A Successful Content Marketing Strategy
Content marketing takes on many forms including website articles, blogs, infographics, reviews, how-to-guides, and even pictures and videos. But without a successful strategy that creates demand for this material, it is merely words on a page and images on a screen. (more…)
Go Big Or Go Home: How Social Media is Changing The Superbowl
It’s that time of the year again. Football fans all over the country are getting ready for the big game, breaking out the football jerseys and clearing their schedules for Superbowl Sunday. But they’re not the only ones. Brands, big and small, are gearing up for the game, preparing their killer line up of social media content. In recent years, social media has completely altered the way we view big pop culture and sporting events. Deemed “culture-jacking,” it has now become a common practice for brands to capitalize on popular events such as these to increase their brand awareness on social media. And it’s changing the way we advertise. (more…)
#IBelieveThatWeWillWin: What The World Cup Can Teach Us About Social Media
I love soccer. And as many of my coworkers have learned these past few weeks, (much to their dismay) I rarely pass up an opportunity to talk about it. With the World Cup in full swing (Go USA!), what better time write a blog about two of my favorite things? Soccer and social media. (more…)