/news
01. Insightful Glints
A single word can resonate deeply and has a lot of power. Group it with others, and you can evoke a more profound thought. Below you’ll see our thoughts around what it takes to be successful in branding, advertising, and marketing portrayed through blogs and discussions on “The Glint Standard” episodes. You’ll also learn about advertising news and find information on awards and recognitions. Whether online or off, we are all about cultivating and maintaining relationships. We would love to collaborate with you!
/insightfulglints
Get Insightful Glints Directly in Your Mailbox.
02. blog
-
RSS, be the first to know.
-
Newsletter, be the first to know.
Game Day, Ad Day: It’s Super Bowl Time!
Will you be one of the thousands of people gathering around their televisions this Sunday for one of the biggest showdowns of the year? The Seattle Seahawks and Denver Broncos may be battling it out on the field this Super Bowl Sunday, but many businesses will be battling it out on Sunday as well.
Has Your Brand Found It's Briefcase? Integrated Marketing
You and your brand have a story to tell. You can engage customers more consistently, and to greater impact, with integrated marketing strategies and programs that account for traditional as well as digital and social media tactics.
Online Video: When “Good Enough” Is Not Good Enough
Online video has exploded. Whether it’s videos on social media of friends partying or a local dentist showing off his new x-ray machine on his website, short, engaging videos have become the preferred method of information broadcast and retrieval for our information rich society. Business owners are recognizing the advantages of Internet video messaging and are seeking cost-effective methods to engage customers. But, not all videos are created equal.
Is Facebook Going Out of Style?
“Is Facebook on its way out? This topic seems to be getting a lot of attention recently. According to an article from British newspaper The Guardian, Facebook is ‘dead and buried’ to teens.”
Writing Copy: Beyond the Textbook
Lining the walls of college classrooms are shelves and shelves of textbooks chock full of writing tips and guidelines for…
please let us help develop engaging content.
Tell us your goals and budget, we’ll tell you what’s possible. Glint will meet with you to discuss strategies around your objectives.
/theglintstandard
03. podcast
Follow on your favorite podcast channel.
EMAIL US WITH ANY QUESTIONS
please let us help tell your story with a podcast.
Tell us your goals and budget, we’ll tell you what’s possible. Glint will meet with you to discuss strategies around your objectives.
/theglintstandard
04. vidcast
Summer Favorites - The Glint Standard Podcast
Miriam and Jonathan sit down to talk about all things summer and how it can apply to your growing brand!...
The Client-Agency Relationship - The Glint Standard Podcast
Jonathan and Erayne sit down and discuss exactly how to handle client-agency relationships. Let us know in the comments what...
Follow on your favorite video channel.
EMAIL US WITH ANY QUESTIONS
please let us help develop your visual story.
Tell us your goals and budget, we’ll tell you what’s possible. Glint will meet with you to discuss strategies around your objectives.
/socialmedia
05. social feeds
052. facebook
Glint Advertising will be taking a well-deserved break this Labor Day! Our office will be closed today as we celebrate our incredible team's hard work and dedication.
.
We'll be back tomorrow, ready to inspire. Until then, enjoy your holiday and take some time to relax! 🎉
#LaborDay #TeamGlint #WorkLifeBalance #YourBrandInspired
Boost your brand with Glint! 🚀
We're here to help you craft a standout marketing strategy, build a strong brand presence, and mix digital with traditional marketing to reach the right audience.
And that's just the beginning—we can do so much more for your business. Ready to explore all our services: glintadv.com/services/
#MarketingStrategy #Branding #DigitalMarketing #HolisticMarketing #ContentStrategy #BusinessGrowth #MarketingMadeEasy #BrandBoost #YourBrandInspired #GlintAdvertising
0 CommentsComment on Facebook
As August comes to a close, we want to recognize Black Business Month—a time dedicated to celebrating and supporting Black entrepreneurs and business owners.
This month highlights the essential contributions Black-owned businesses make to our communities and economy, fostering innovation, creating jobs, and driving growth.
While August may be ending, our commitment to uplifting Black businesses continues through year-round support and advocating for a more inclusive and equitable business landscape.
#blackbusinessmonth #supportblackbusiness #entrepreneurship #smallbusiness #blackowned #businessgrowth #inclusionmatters #glintadvertising #yourbrandinspired
0 CommentsComment on Facebook
Happy National Dog Day from the Glint family! 🐾✨
Our furry companions bring joy, inspiration, and plenty of tail-wagging moments to our days.
Here's to the four-legged friends who remind us to pause, play, and enjoy the little things. Because at Glint, we believe in letting creativity off the leash! 🐶❤️
#NationalDogDay #DogsofInstagram #DogsOfGlint #FurryFriends #WorkplacePups #DogLovers #PawfectCompanions #CreativityUnleashed #Glinsters #LoveYourPet #GlintAdvertising #YourBrandInspired
1 CommentComment on Facebook
053. instagram
Glint Advertising will be taking a well-deserved break this Labor Day! Our office will be closed today as we celebrate our incredible team`s hard work and dedication.
.
We`ll be back tomorrow, ready to inspire. Until then, enjoy your holiday and take some time to relax! 🎉
#LaborDay #TeamGlint #WorkLifeBalance #YourBrandInspired
Boost your brand with Glint! 🚀
We`re here to help you craft a standout marketing strategy, build a strong brand presence, and mix digital with traditional marketing to reach the right audience.
And that`s just the beginning—we can do so much more for your business. Ready to explore all our services? Click the link in our bio to learn more.
#MarketingStrategy #Branding #DigitalMarketing #HolisticMarketing #ContentStrategy #BusinessGrowth #MarketingMadeEasy #BrandBoost #YourBrandInspired #GlintAdvertising
As August comes to a close, we want to recognize Black Business Month—a time dedicated to celebrating and supporting Black entrepreneurs and business owners.
This month highlights the essential contributions Black-owned businesses make to our communities and economy, fostering innovation, creating jobs, and driving growth.
While August may be ending, our commitment to uplifting Black businesses continues through year-round support and advocating for a more inclusive and equitable business landscape.
#BlackBusinessMonth #SupportBlackBusiness #Entrepreneurship #SmallBusiness #BlackOwned #BusinessGrowth #InclusionMatters #GlintAdvertising #YourBrandInspired
Happy National Dog Day from the Glint family! 🐾✨
Our furry companions bring joy, inspiration, and plenty of tail-wagging moments to our days.
Here`s to the four-legged friends who remind us to pause, play, and enjoy the little things. Because at Glint, we believe in letting creativity off the leash! 🐶❤️
#NationalDogDay #DogsofInstagram #DogsOfGlint #FurryFriends #WorkplacePups #DogLovers #PawfectCompanions #CreativityUnleashed #Glinsters #LoveYourPet #GlintAdvertising #YourBrandInspired
On #WomensEqualityDay, we celebrate women`s incredible progress in the workforce—breaking barriers, shattering glass ceilings, and achieving greatness across all industries.
Yet, the journey toward true equality continues. Women in male-dominated fields still face unique challenges, from battling stereotypes and societal expectations to navigating the impacts of imposter syndrome and lack of mentoring opportunities.
We believe in the power of standing together, lifting each other up, and creating a future where equality isn`t just something we aim for—it`s a reality we build together every day.
#WomenInLeadership #EqualityForAll #BreakingBarriers #GenderEquality #SupportWomen #GlintAdvertising #YourBrandInspired
🔍 Are you leveraging TikTok`s explosive growth power?
TikTok is reshaping the social media landscape with its unique algorithm and innovative ad opportunities. The platform has evolved from a Gen Z favorite to a marketing powerhouse.
Lucky you. Click the link in our bio for strategies, tips, and insights that could transform your marketing approach.
Don`t miss out on the chance to stay ahead of the curve!
#TikTokForBusiness #MarketingStrategy #DigitalMarketing #SocialMediaMarketing #BusinessGrowth #MarketingInsights #GlintAdvertising #ContentMarketing #BrandStrategy #MarketingTips
#GlintAdvertising #YourBrandInspired
This month on The Glint Standard, @sincerely_mimi_c and @jckutney14 dive into must-know tools and features to keep your brand thriving all summer long and beyond! 🚀
From CRM automation and social scheduling to Instagram`s latest collaboration feature, discover how to level up your brand`s visibility and efficiency.
Whether you want to streamline your marketing or boost engagement, this episode has the insights you need.
🎧 Click the link in our bio to tune in now on YouTube or listen on your favorite podcast streaming platform!
#TheGlintStandard #SummerMarketing #BrandGrowth #CRMAutomation #SocialScheduling #InstagramTips #DigitalMarketing #MarketingStrategy #GlintAdvertising #YourBrandInspired
Happy World Photography Day! 📸
Today, we’re celebrating the art of capturing memories, and our CEO is sharing one of his favorites.
This photo, featuring him and friends, is more than just a fun snapshot—it’s a reminder of the importance of balance in life.
"This image is a great reminder to embrace both sides of life and the importance of letting loose and enjoying moments with friends or colleagues. It`s a visual cue to work hard when the time calls for it, play hard, and relax when the opportunity arises. Being intentional about these moments—whether focused at work or unwinding—ensures I stay refreshed and energized."
We know that budgeting is the backbone of any successful marketing strategy. 📈💰
By setting a clear budget plan, businesses can anticipate costs, allocate funds effectively, and track ROI to ensure every dollar works harder.
💡 Glint Insight: Avoid common budgeting mistakes and set realistic expectations to drive growth without overspending.
#Marketing #Budget #ROI #BusinessGrowth #Strategy #DigitalMarketing #GlintAdvertising #YourBrandInspired
📚🎒 Today marks the first day of school for KISD, and we`re excited to look back on the impactful work we did for the @kisdfoundation.
From strategic marketing campaigns to creative content, we`ve been honored to support the educators and students who make this community thrive.
Check out some of our favorite highlights from the project!
#KISD #FirstDay #BackToSchool #EducationMatters #GlintAdvertising #MarketingForGood #SchoolSpirit #CreativeStrategy #CommunityImpact
Feeling stuck in your career? Start gaining momentum by taking micro-risks to get noticed. Glint can help you seize small opportunities to:
Ask for Help: Whether you`re new or experienced, we have the resources and guidance to help you avoid mistakes and value collaboration. Let us support you in finding the right solutions.
Survey Friends: We`re the friends you can trust to help navigate new situations, from understanding your supervisor`s new ask to tackling unforeseen challenges. With Glint, you`re never alone.
Cross the `Cringe Chasm`: Growth happens outside your comfort zone. Glint can provide the tools and strategies to help you push through awkward moments, build confidence, and achieve your goals.
Small opportunities lead to bigger ones. With Glint by your side, your career journey becomes smoother and more successful.
We`re here to support you. Click the link in our bio to contact us today!
#CareerGrowth #ProfessionalDevelopment #MicroRisks #AskForHelp #Networking #CareerAdvice #WorkplaceTips #EmbraceDiscomfort #CareerSuccess #MotivationMonday
Ever wonder why your favorite brands create such great, unforgettable content? It`s in the storytelling!
Storytelling makes your brand relatable and memorable, connecting with your audience on an emotional level. It`s more than just selling; it`s inviting people to be part of something larger.
👉 Click the link in our bio to dive deeper into the art of storytelling and transform your brand`s narrative!
#MarketingMagic #Storytelling #BrandBuilding #GlintAdvertising
#GlintAdvertising #YourBrandInspired
Happy International Cat Day from our purr-fect team! 🐾
Meet the feline friends who bring joy and inspiration to us every day.
Share your cat pics with us, and let’s celebrate together!
#InternationalCatDay #PawsomeTeam #GlintAdvertising #YourBrandInspired
🎯 Hitting your social media goals?
Let`s break it down:
Paid Social vs. Organic Social! 💥
📈 Paid Social:
Advanced tools and investments
Precision targeting
Quick, scalable visibility
🌱 Organic Social:
Natural skill and effort
Genuine interactions
Trust and relationship-building
Which approach fits your strategy? Comment below! 👇
#SocialMediaStrategy #PaidVsOrganic #DigitalMarketing #GlintAdvertising #YourBrandInspired
💡Glint Insight: Investing in quality, even at a higher upfront cost, can save your business time and money in the long run.
Prioritizing quality can transform your business by:
🏆 Focusing on value over cost
🏆 Enhancing efficiency
🏆 Avoiding the hidden costs of low-budget options
Discover more about why "paying more costs less": https://glintadv.com/2024/07/11/paying-more-costs-less-the-smart-investment-in-quality-and-efficiency/
#BusinessStrategy #QualityOverQuantity #Efficiency #SmartInvesting #BusinessGrowth #CostSavings #Leadership #MarketingStrategy #GlintAdvertising
Ever wondered how to get the most out of your partnership with an agency? This month on The Glint Standard, we`re uncovering the secrets to a successful client-agency relationship. 🤝
Join @engeehill and @jckutney14 as they share insider tips on collaborating effectively, setting clear expectations, and achieving your business goals together.
🎥🎙️ Click the link in our bio to watch the podcast on YouTube or listen on your favorite streaming platform.
#TheGlintStandard #ClientAgency #MarketingSuccess #DigitalMarketing #Partnership #BusinessGrowth #Podcast #GlintAdvertising
Today is all about YOU. In the hustle and bustle of business, it`s easy to forget that the best investment you can make is in yourself. 💼✨
Here are a few ways to incorporate self-care into your busy life:
Digital Detox: Step away from the screens and give your eyes a break. 📵
Mindfulness Moments: A few minutes of meditation can work wonders. 🧘♀️
Work-Life Balance: Remember, emails can wait—your mental health can`t. ⚖️
🔑 Glint Insight: A well-rested mind is a creative powerhouse. When you take care of yourself, you`re not just improving your health but also boosting your productivity and creativity! 💡
So, take a deep breath, relax, and let`s toast to self-care. 🥂 Your future self will thank you.
#InternationalSelfCareDay #SelfCare #DigitalDetox #Mindfulness #WorkLifeBalance #GlintInsights #GlintAdvertising #YourBrandInspired
📊✨ Embrace data with curiosity and open-mindedness! Instead of seeking data that only confirms your ideas, approach it as a discovery tool. Let it reveal new insights and perspectives, even if it challenges you.
🔍 Stay open to unexpected insights and be ready to pivot based on what the data reveals. Balance data-driven decisions with creative thinking for more effective marketing strategies.
🔑 Key steps:
Check your assumptions
Listen genuinely to the data
Let data guide your creative strategies
Data is a crucial partner in the creative process. Stay curious, adaptable, and ready to innovate! 🚀
Credit: LinkedIn/Motion (Creative Analytics)
#Marketing #DataDriven #CreativeStrategy #Innovation #MarketingLife #DigitalMarketing #MarketingInsights #MarketingTips #Analytics #GlintAdvertising
Do you know what your North Star is?
No? No worries.
Your North Star metric is the key Instagram measurement you should track because it directly aligns with your overall business goals.
To boost your Instagram marketing performance, focus on the metrics that truly matter. Here are the top metrics to consider tracking:
1️⃣ Follower Growth Rate
2️⃣ Reach and Reach Rate
3️⃣ Engagements by Follower
4️⃣ Engagement by Reach
5️⃣ Website Traffic
6️⃣ External Link Taps (Posts)
7️⃣ Link Clicks (Stories)
8️⃣ Instagram Reel Shares
9️⃣ Finding Your North Star Metric
Tracking the right metrics can refine your strategy, optimize your content, and ensure your efforts contribute to your overall business goals. Remember, it`s about quality over quantity—engagement and meaningful interactions matter most.
#Metrics #SocialMediaStrategy #DigitalMarketing #FollowerGrowth #Reach #Engagement #WebsiteTraffic #LinkClicks #ReelShares #ContentStrategy #MarketingTips #BusinessGrowth #BrandEngagement #GlintAdvertising
Emojis are more than just fun icons; they`re a powerful tool to enhance your digital marketing strategy!
Here are a few tips to make the most out of emojis across different platforms:
💬 Adapt for Each Platform: Tailor your emoji use to match the conventions of each social media channel. What works on Instagram might not be as effective on LinkedIn!
📱 Test Across Devices: Emojis can look different on various devices. Always preview your content to ensure your message is displayed correctly.
🤝 Engage with Emojis: Encourage your followers to interact using emojis. It`s a great way to boost engagement and build a community.
📧 Email Marketing: Sprinkle emojis into your email subject lines and content to catch your audience`s eye and increase open rates.
Ready to level up your emoji game? Click the link in our bio, let`s chat!
#WorldEmojiDay #Emojis #Marketing #DigitalStrategy #GlintAdvertising #GlintInsights
Keeping things simple can make all the difference in your day-to-day. That’s why we’re here to help you cut through the clutter and focus on what really matters.
Our expert team takes the complexity out of advertising, branding, and advocacy so you can concentrate on what you do best—running your business. Let us help with strategy, creativity, execution, or all of the above to deliver results that speak for themselves.
Simplicity is the ultimate work flex. Partner with us and discover how a streamlined approach can transform your work life: https://glintadv.com/contact/
#NationalSimplicityDay #GlintAdvertising #YourBrandInspired #MarketingMadeSimple #Branding #Advertising #Advocacy
💡 Discover the power of tailored marketing strategies with Glint Advertising!
We specialize in developing comprehensive plans that align with your unique goals and budget. From analyzing your business environment to crafting competitive advertising, we’re committed to driving continual growth and maximizing results.
Let’s elevate your brand together! 🚀
#OurServices #MarketingStrategy #BusinessGrowth #Innovation #GlintAdvertising
We know a thing or two about being dedicated to the grind. But today, let`s remind all the workaholics out there to take a breather and recharge.
Great ideas come from well-rested minds. So, take a break and enjoy some downtime. Even superheroes need a day off! 😉
#NationalWorkaholicDay #GlintAdvertising #YourBrandInspired #WorkHardPlayHard #RestAndRecharge #Glinsters
Happy 4th of July from Glint! 🎆
We hope everyone enjoys a safe and festive Independence Day celebration!
Just a reminder, our office will be closed today to allow our team to spend time with their loved ones and celebrate the holiday. We`ll be back tomorrow, ready to bring your brand-inspired ideas to life!
Have a fantastic day filled with joy, fireworks, and celebration! 🇺🇸✨
#4thOfJuly #IndependenceDay #GlintAdvertising #YourBrandInspired #HolidayClosure #CelebrateIndependence
0 CommentsComment on Facebook