SEO for Beginners
The never-ending mystery of Google algorithms makes SEO seem like a virtual hellscape. However, even seasoned SEO pros sometimes feel...
Why Spotify Wrapped is Genius
On December 1, Spotify came through with its widely anticipated campaign of the year: Spotify Wrapped. Users of the music...
Social Media Marketing: Are You Doing It?
In the digital world of 2021, social media is everywhere. It's what provides hours of entertainment and connects millions from...
Personalizing Your Marketing Initiatives
Through online users’ shared personal data and data analytics, marketers can access valuable insights about their target audience’s preferences, needs,...