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Mastering the Art of Feedback Part 2: Soliciting Feedback From Clients


Jonathan Kutney - December 18, 2024 - 0 comments

In the fast-paced marketing world, gathering clear and constructive client feedback is crucial to delivering exceptional results. In the latest episode of Glint Advertising’s podcast, team members Jonathan and Erayne explore soliciting feedback from clients and practical strategies for effectively soliciting project feedback. Their conversation offers valuable insights for marketing professionals seeking to refine their processes and build stronger client relationships.

Why Feedback Matters

Jonathan and Erayne emphasize the importance of viewing feedback as a collaborative tool rather than a critique. Clear communication ensures alignment with client expectations and enhances the creative process, fostering trust and long-term partnerships. By inviting input at every stage, marketing professionals can avoid costly missteps and streamline project timelines.

Strategies for Effective Feedback

The episode delves into actionable tips for obtaining feedback that makes a difference. Among the strategies discussed, Jonathan and Erayne highlight:

  1. Asking Specific Questions: Avoid vague inquiries like “What do you think?” Instead, frame questions around specific project elements to guide clients toward actionable insights.
  2. Providing Visual Aids: Visual examples can help clients articulate their preferences more effectively.
  3. Establishing a Feedback Framework: Creating a structured review process ensures that feedback is timely, relevant, and easy to implement.

Tune in for More Tips

Whether you’re navigating feedback for a new logo design or fine-tuning a social media campaign, this episode provides a wealth of knowledge to elevate your approach. Don’t miss the opportunity to enhance you ability in soliciting feedback from clients—listen to the full podcast here.

Stay tuned to Glint Advertising’s blog for more insights into the art of marketing and collaboration.

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