Glint Advertising welcomes creative specialist Miriam Melendez as the agency’s newest Glintster.
Miriam is an expert communicator with experience writing content for online communities. Her lengthy tenure with Unity One Credit Union as a marketing specialist, member service advocate, event planner and content and digital strategist expanded her exposure to multi-channel marketing. Her specialty is writing about difficult topics like financial education for a layman audience.
In her latest role as a content writer for Verizon content writer, Miriam has written and published weekly, interactive articles, tutorials and quizzes for parents and children. She worked with global teams to launch products and engage Verizon customers.
As Glint’s creative specialist Miriam is a “content wizard,” maintaining the agency’s reputation through communications, content creation, media relations and public relations.
“Miriam lights up a room,” says Erayne Gee Hill, Glint vice president. “Miriam and I have a long history of advocating and marketing for credit unions. If you know financial institutions, it’s a must to be innovative when selling financial products and services.”
Described as a data scientist by coworkers (and family), Miriam’s healthy curiosity leads her to sort data to help tell compelling stories.
She is not afraid to dig deep to find the right messaging to resonate with the right audience.
Miriam earned her undergraduate degree in international studies, with sub-concentrations in business and economics, from the University of North Texas. Her Salvadoran and Mexican ancestry provides a unique perspective on communications and brand acceptance. She is Mom to Tito, a doting auntie and keeps her family in order as the eldest of three sisters.
We asked Miriam some unique questions to get to know her better. Good stuff!
Get to Know Glint Advertising Creative Specialist Miriam Melendez…
You have your own late-night talk show, who do you invite as your first guest?
Megan Thee Stallion
If you could magically become fluent in any language, what would it be?
I’m stuck between Russian and French-Russian because it sounds strong. French because it hits the ear right. It just flows.
Who have been your strongest influences in life?
My mom and my son have been the strongest influences in my life.
My mom came to this country, did not know or understand the language, but pushed through to give my sisters and me a better life. It had its hiccups, but raising three headstrong girls can’t be easy. She let us be wild and free. She advocated for us when we could not. She pushed us to excel academically and did not impose traditional women’s roles on us. She unintentionally raised feminists. What she really taught us was to not ever let someone (or ourselves) limit us. We are limitless in potential.
My son. I had my son when I was 19 years old. He changed my life completely and is why I push myself to strive and be better every day. I know that actions speak louder than words. I can’t ask him to do better, be great and exceed all expectations when I’m not doing the same. I want to be the reason he says there is no excuse.
What three apps can you not live without?
Google, TikTok/IG and Spotify
If you could bring back any fashion trend, what would it be?
I’m just hoping we keep high-waisted pants a thing. Low-rise jeans are just not it for me.
What would the title of your autobiography be?
More Than a Statistic
About Glint Advertising
Glint Advertising is a branding, advertising and consulting agency in the Dallas/Fort Worth Metroplex. The agency produces compelling creative work that strengthens its clients’ brands and bottom line. The Glintster “marketing mensa” mentality fuels results that matter.
