About Imagination Fort Worth
Imagination Fort Worth’s mission is to facilitate arts awareness in students and create alliances between educators, artists, and the local arts community, all with the goal of fostering creative, critical, and innovative thinking among the community’s youth. In addition to facilitating interaction with artists and local arts organizations, Imagination Fort Worth works to develop educational programs that reinforce current school district teaching modules, schedule field trips that supplement teachers’ lesson objectives, and create unique, interactive experiences that directly tie to the curriculum.
As Imagination Fort Worth expanded their line of services and capabilities, they were seeking a fresh, new look, which would generate excitement and increased brand recognition in the community. Marketing materials needed to reflect the brand’s passion for the arts, education, and personal growth.
Channeling the nonprofit’s ability to spark children’s creativity and excitement for learning, Glint teamed up with Imagination Fort Worth to create an enhanced brand presence through a combination of traditional and digital marketing efforts. A rebranding was undertaken in order to help Imagination Fort Worth stand out from the crowd and increase brand awareness among schools and donors in Ft. Worth. Within this scope of work, Glint created a brand new name, logo, website, and brochure, among other collateral marketing pieces, which highlighted the brand’s energy and dedication to providing schools and students with an array of exciting and educational programs.